Around 1000 people from Sabadell interacting with the city council facade during 15 minutes. The movement of light sticks of 3 different colors (RGB) is captured from the top of the building and translated into colorful graphics on the facade. The main goal was to actively involve the audience into a mass show (like when people fire their lighter or raise up their cellphone in a concert).
Interaction Design & Creative Direction
— The City of Sabadell, Barcelona 2010
Project developed at Multitouch Barcelona
Inpiration: people, lighters and concerts
A beta test with a lot of people and a lot of mobile phones
Interaction: Shaking light sticks on the air